When we designed the Aoraki, we wanted to make a field watch that stood out from the masses. Convention was to use a stacked 3-hander, the most typical layout for a watch. When I searched deeper for inspiration, I stumbled upon the ‘Dirty Dozen’ watches. If you don’t know about the ‘Dirty Dozen’, these watches […]
Most of you have now seen the different dial options for the upcoming Aoraki. In this post I’ll talk about the design decisions behind each of those variations. One of the early inspirations for the Aoraki was the Tudor Ranger. With its baton markers, Arabic numerals and a handset that was simple yet distinctive, it […]
It’s time for an update on the next Draken: the Aoraki (“au-ra-kee”). For a lot of you, this might actually be the first time you’ve heard about it. Being a tool watch company, we’ve tended to produce watches in larger sizes. We’ve done dive watches, a pilot watch, a military-style watch and a chronograph, all […]